3 Best Practices for Creating a Company Profile With VPM Solutions

Updated March 17, 2022

Ready to find your first (or next) virtual property management assistant? Posting a job to the VPM Solutions platform is only part of the battle. Much like VAs need a profile that helps them stand out, companies need an engaging profile to encourage candidates to apply for the job.

Our team has made it simple to create a company profile that helps you attract the best talent in the business (faster)! Property managers can use three best practices to boost their profiles and increase applicants to a job posting.

1. Fill Out a Comprehensive "About" Section On Your Company Profile

The more information you can give about your property management company, the more "real" the company feels to a potential virtual assistant. Like most people looking for opportunities, virtual team members want to work for a stable, growing company with a great culture so they can be part of something bigger than themselves.

When creating your "About" section of the profile, consider these tips:

  •  Add your company's history. This helps potential VAs learn a little more about what you do, who you serve, and how they can fit in.

  • Talk about your company's core values. Finding talented virtual assistants who are the right fit for your company is easier when your profile highlights the company values.

  • Include details about the company's size, location, and areas served. Help potential remote assistants learn more about how big your company is and where you are.

  • Add your vision and mission statements. Finding team members to fill remote assistant jobs long-term means connecting with candidates that align with your company's vision and mission.

  • Mention your philosophy about adding virtual team members to your workforce. Are you looking for your first VA, or do you currently have virtual property management team members? Either way, talk about how you see VAs becoming part of your team and how you'll manage them.

Including these critical elements in your company profile can help reduce the amount of time you spend weeding through VA candidates that aren't the right fit for the job or your company. While you don't need to include a tremendous amount of content to cover each of these areas, taking time to prepare some information for your profile thoughtfully can pay off when you hire virtual assistants sooner (rather than later)!

Profile in social media portal2. Add Your Website and Social Media to the Company Profile

Like the "About" section, your company's website and social media links should also be visible to a potential virtual assistant when they look through job postings. Just like you might be nervous when it's time to hire a virtual assistant for a job role, they might be nervous working as an independent contractor for a company across the world. 

Giving candidates easy access to your website and social media accounts can help ease fears coming from prior experiences of working for companies that didn't pay them. Virtual assistants looking for their ideal jobs want to make sure the company they work for is a real company with a verified website, credible information on the site, and active social media posts. 

Sharing your online presence is a great way to do this!


Close up successful man recording video

3. Upload a Video to Your Profile

Having a video profile, whether professionally produced or simply someone from the company in front of a webcam can humanize the company to potential virtual assistants you'll hire to deliver property management services!

You've probably noticed that many VA candidates have a short video with their profiles on the VPM Solutions platform. This helps them stand out and connect with potential businesses much faster than if their profiles do not have a video.

While it's not a requirement for companies to do this, it's another best practice that can help you stand out to potential virtual team members, attract more applicants to your job postings, and hire your next VAs more quickly!

We know creating a video isn't everyone's idea of fun and can be overwhelming if you've never done this for a recruiting platform before! Consider these helpful tips to make it simple yet effective:

  • Keep your video to around one minute in length

  • Make sure you have good lighting and audio

  • Talk about the years your company has been in business

  • Mention your philosophy on virtual team members (including what you look for in the right VA)

  • Give a few quick insights into your company's history, vision, and mission

You don't have to say a lot, but make sure you say it with confidence and in a way that can encourage candidates to apply for your posted jobs! An excellent company video enhances a job description when hiring a VA!

Hire Faster and Find Better Talent With VPM Solutions!

Use these tips to create an engaging employer profile that can help you hire more quickly and find better talent through the VPM Solutions platform! If you'd like help creating your profile or learning more about how the platform works, reach out and schedule a meeting. We're here to help you navigate the process!

Contact Us Today!